Promotional SMS

A promotional SMS is a message sent by a brand to prospects and customers informing them about promotions, discounts, and offers. Marketers run promotional campaigns to increase customer engagement and rocket sales. Send Pulse allows you to create branded subscription forms, automate SMS sending, and personalize the messages for better performance.

Promotional SMS is used for sending marketing and sales messages. They are delivered only to opt-in and non-DND numbers. Promotional SMS should be sent between 9 am and 9 pm. Promotional messages have a random 6-character Sender ID determined by the network operator.

Promotional messages are easily customizable to carry out messages that you want your customers to receive. It can be used for various purposes and by different businesses. Below are some excellent examples of promotional messages that you can use for your campaign.

1) Flash Sales

If you want a promotion that will last only a short time, try a flash sale. A great way to announce these quick-time discounts is through promotional text messages. After all, your customer will likely read the message precisely when the flash sale is active. This approach boosts sales and allows customers to take advantage of incredible deals in no time.

• Take your chance to snag those classic records from the 70s you have been wanting! Today only, it’s a Buy One Get One Free flash sale at Vintage Records. Cher, Dylan, and Zeppelin and all must-haves music collection!
• 3 Hours only! Grab fashion favorites from Peppermint at 30% off with our Valentines’ Flash Sale today! Use VAL30 from 1 PM to 4 PM at check out to get your discount!

2) Holiday Promotion

Cut through the overwhelming marketing clutter of this year and reach your customers directly with a promotional text message. Whether announcing a holiday sale, introducing a limited edition product, or offering loyalty rewards, promotional messages sent through SMS platforms will quickly get your customers’ attention and keep them coming back for more.

• Happy Holidays from everyone at Royal Garden! Celebrate the season with 15% off all your orders until Dec 31. Use code HOLIDAY15 at checkout.
• On the fifth day of Christmas, my true love gave me something special: 15% off all cashmere! Show your family you care with a luxurious gift from JCPenny – head to their website and shop today. http://txt.tl/mJPLPM

3) Sales Alert

If you want to gain the most interest in your sales, ensure that your alerts include what is being discounted, how long it will be on sale, and at what price points. For larger occasions, such as annual or semi-annual events, sending out messages prior can help get people excited about buying from you.

• Get ready for Patagonia’s incredible annual sale in just two days! Set your alarms to 12 PM EST so that you can experience the exclusive early access available only to our text club members.
• Take advantage of our whopping 50% off sale on all digital cameras today! We’ve got Canon, Nikon, and Sony models ready for you – take advantage of this fantastic offer.

Promotional messages aim to inform customers of special offers, discounts, new products or services, and other announcements. It allows brands to connect with their audiences deeper by delivering targeted content effectively and promptly. It can help drive sales and cultivate customer loyalty. Additionally, promotional messages can engage customers through interactive experiences such as quizzes, surveys, and polls. By doing so, businesses can gain valuable insights into their target audiences that they can use to refine their marketing strategies further.

Text message promotions are not only highly effective on their own, but they can also be combined with other marketing strategies to amplify their reach and success further. For instance, when you distribute a downloadable ebook in an email newsletter to your subscribers, it would be beneficial for those who have granted permission for text messages; you can send them a prompt alert about the message waiting in their inbox.

Promotional messages have many advantages for businesses. It is convenient, quick, and cost-effective. You can send it to a massive amount of people all at once. It is also very effective at getting customers’ attention, as 98% of text messages are opened within the first 3 minutes. Listed below are five significant benefits.

• Time saves money

  SMS marketing is a game-changer when it comes to saving time and energy. By taking advantage of an SMS API, you can save even more hours that would have been spent on manual tasks. Likewise, the built-in scheduling feature allows for organized campaigns with predetermined launch dates; this flexibility enables entrepreneurs like yourself to invest your valuable resources into other business areas while knowing that your messages are being sent out promptly and efficiently.

• Cost-effective

  Compared to traditional marketing techniques, promotional SMS is a cost-effective way of reaching audiences. SMS marketing message is an ideal strategy to cross-promote your business and make the most of your campaign. Numerous modern companies are taking advantage of this savvy strategy and reaping the rewards through significant savings on mailers and brochures.

• Building loyal customers

  Promotional text messages are a great way to build customer relationships and foster loyalty. Providing them with sales offers or details about what you provide demonstrates that they’re essential, increasing customer satisfaction and business growth! After all, the more you give away, the more comes back to you.

• Improving communication

  Strong relationships with your audience are essential for success; the same goes for SMS promotion. Consider it a personal note from your brand to those who follow you! Keep them informed of exclusive sales, captivating deals, or even festive wishes on their birthday. Make sure they know it’s special when they receive an SMS message from you.

• Generating word of mouth

  Utilize SMS to expand your brand’s reach and captivate current audiences. Word of mouth is a powerful marketing technique that can be used with shareable deals such as “$10 for you and $10 for a friend if you refer this signup link to them”. When you offer something worthwhile, it will motivate customers even more to spread the news among relatives, acquaintances, and associates.